Based out of Los Angeles, La Reina Collection has been designing jewelry for top retail stores in America, Europe and Asia. Headed by the vastly talented head designer, Samir Bhansali, its one of a kind designs have won over the admiration of many retailers and critics. Awards include the “Best Design award in the Couture by Town & Country Magazine 2007”, “runner-up award at the Town & Country awards for best designing at the Couture show 2006”, “the critics award for designing by JCK Luxury Magazine.
A third generation jeweler/diamond dealer, Samir was raised in Mumbai, India. Armed with a formal training in Fashion he always wanted to capture the elegance and beauty of diamonds with his sense of flair and flamboyance. He manages that through his extremely modern yet contemporary designs.
At Basel, Switzerland the designer will unveil one of its most awaited collections yet. Called “Evoluzione” it’s a collection of numbered jewelry pieces made up of titanium. The light weight material offers five times the creative possibility of gold.